Clark Hyundai Logo
Internal Dealer Use Only

Getaway Sales Event: February 2026 Sales Battle Card

Step 1

Core Incentives

Live APR, Dealer Choice Cash, lease cash — by model & trim.

Step 2

Inventory Finder

Find in-stock matches fast + hot VDP units + offer-tagged cars.

Step 3

Save-A-Deal Logic

Paste CRM notes → signals/risks → next script + move.

Step 4

Save-A-Deal Activation

& Taillight Follow-Up: Payment verification, bank checks, and post-sale clean up.

1. THE HEADLINE: 0.00% APR & DEFERRALS

Model Term The "Hook"
26MY Tucson (ICE) 0.00% (up to 60mo) 90-Day Deferral
26MY Santa Fe (ICE) 0.00% (up to 60mo) 90-Day Deferral
26MY Santa Fe (HEV) 0.00% (up to 60mo) 90-Day Deferral
26MY IONIQ 5 0.00% (up to 72mo) Pure EV Savings
🗣️

Talk Track

"Why pay interest to a bank? We’ve dropped our rate to 0.00% across our most popular SUVs. Plus, with 90 days of no payments, you won't have to write a check for this vehicle until May."

Choose Your Savings Path

Rate vs. Cash vs. Lease

Our job is to help you choose the path that fits you. We’ll show you every option side-by-side and customize the best plan based on what matters most to you: payment, cash down, trade situation, and timeline.

Path 1

Rate Savings

Low APR Option

Hyundai subsidizes the interest rate (cheap money).

When it wins:

✅ Strong Credit
✅ Long-term mindset
✅ Priority = lowest total interest
Path 2

Upfront Savings

Bonus Cash Option

Bonus Cash acts like an added discount up front (you owe less day one).

When it wins:

✅ Negative equity gap
✅ Short cash down
✅ Early payoff plan (3–6 months)
Path 3

Flex Savings

Lease Option

Built on residual + money factor + lease cash (lower commitment + market protection).

When it wins:

✅ Needs lowest payment
✅ Market value protection
✅ Wants new tech often

Stacking Rules (Keep It Simple)

  • • Rate Path and Bonus Cash Path are usually either/or on the same contract.
  • ✅ Event Cash is typically stackable with either path.
  • • Lease is its own path with separate lease cash and structure.

The Quick Decision Rule

Keep loan full term?

High Finance Amount → Rate Savings usually wins.

Pay off early (3–6 mo)?

Bonus Cash wins (grab the discount now).

“Hyundai gives you three ways to save—best rate, bonus cash, or lease. We’ll show you all three side-by-side and customize the path that fits your payment, your trade, and your timeline.”

Guest-Friendly One-Liner

3. THE PIVOT: DEALER CHOICE CASH

The Market Disruptor

26MY IONIQ 9

$10,000
9
Biggest Gap Closer

26MY Santa Fe HEV

$4,000

26MY Santa Fe ICE

$3,500

26MY Tucson (All)

$2,750

26MY Kona

$1,000
💰

The "Cash Converter" Play

Maximum Profit Strategy

Why it works

Most cash buyers hate debt, but they love saving money. By financing for just 90 days, they capture the Dealer Choice Cash incentive that cash-only buyers miss.

0

Payoff Penalties

+$4k

Potential Rebate

90

Day Target

  • Net savings (Rebate - Interest) is massive vs. pure cash.
Master Talk Track

"I know you were planning to write a check, but if you're open to a smart 5-minute strategy, I can save you an additional $4,000."

"We finance with Hyundai today to trigger the direct rebate, and you simply pay it off in full after 90 days. You'll pay a few dollars in interest, but you keep thousands in pure savings."

"It’s the smartest way to buy this car right now."

4. QUICK REFERENCE: RETAIL/LEASE CASH

$1,000

26MY Palisade

(Calligraphy/XRT Pro)

$750

25MY Santa Cruz

(SEL/XRT/Ltd)

$250

26MY Santa Cruz

(All Trims)

Additional Special Lease Cash (26MY)

Model Description Lease Cash
Tucson PHEV Limited / SEL AWD$3,750
Kona SE AWD / Tucson SE AWD$2,000
Sonata SE$1,750
Kona SEL Sport AWD$1,500
Santa Fe Hybrid SE / Ltd 2.5T$500

5. THE "WHY LEASE" PITCH

Lower Monthly

Pay only for what you use—protects monthly cash flow.

Warranty Safe

Covered the whole term—minimal surprise repair risk.

Future Proof

Upgrade every ~3 years to the newest tech and safety.

Market Shield

Residual protects you—market drops aren’t your problem.

🗣️

Master Talk Track

"Think of it as a subscription to a new car. You get the lowest payment, the latest tech, and zero repair risk. In 3 years, upgrade to the newest model."

🎭

AI Sales Roleplay: Lease Skeptic

6. Re-engagement: Bring Them Back

Unsold Leads

The "New News" Call

"Hi [Name], it’s [Rep] at Clark Hyundai. As promised, I’m calling right away because there’s a change that could help your numbers on the Tucson."

"Hyundai just released 0% APR for up to 60 months today. If you’re financing, that can drop the interest portion to zero and usually improves the payment."

"Do you want me to run the updated numbers for you now, or would you rather come by for a quick 10-minute review?"

Showroom Be-Backs

The "Gap Closer" Text

"Hey [Name] — it’s [Rep] at Clark Hyundai. As promised, I’m reaching out right away because there’s a change that may close the gap on the Santa Fe Hybrid."

"We just got up to $4,000 Dealer Choice Cash available. Want me to apply it to the exact one you drove, and text you the updated payment?"

7. Pro Tip: How to Win the Deal

Customer Profile

Wants a "$0 Down" feel

Strategy

Lead with 0% APR + 90-Day Deferral. It preserves their cash while lowering cost of ownership.

Customer Profile

Is "Buried" in their trade

Strategy

Use Bonus Cash to offset negative equity and keep Loan-to-Value (LTV) in check.

Customer Profile

Is a "Cash Buyer"

Strategy

Lead with the 90-Day Finance Play. Take the Bonus Cash savings and pay off the loan in full after 3 months.

✨

AI Sales Assistant

AI-Assisted